Circl is a social betting app where you and your friends can place bets on fun facts during a sports match. The players of the game invite each other, so the growth is self-generating and therefore highly scalable.
The product is currently focused on the most popular sport, football. In addition, Circl also aims to scale up towards esports.
Circl Games Limited has held a license in Great Britain since 10 November 2021 and is regulated by the Gambling Commission of Great Britain to provide facilities for remote pool betting.
“Every match is a thriller with Circl, a completely new 'live action' experience with social betting.”
Circl enables sports enthusiasts to predict live what will happen during a football match. Circl’s mission is to change the way people watch and bet on live matches. Circl is a fan engagement experience that is safe and positive; in doing so, they offer an alternative to the unsafe and unethical products that dominate the betting market.
The online betting sector is growing at an enormous rate. Circl wants to change this sector. They do so by adding value for everyone and by providing a positive experience for millennials and Generation Z, who are often disappointed by traditional providers.
Circl is currently focusing on the most popular sport, football, but also wants to target the increasingly popular esports. By the end of 2021, the product should be launched in the United Kingdom. After that, they aim to raise an investment of 2 million pounds, at a valuation four times higher than our current valuation. They hope to reach new markets in the future. For example, in the United States there is a high demand for fan engagement opportunities.
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